How to get your restaurant found on Google in Pattaya
When a tourist on Beach Road types "seafood near me", Google decides in a split second who to show. Here is what it looks at, and what you can fix this week.
1. Claim and complete your Google Business Profile
Your Business Profile is the card that shows on Google Maps and in "near me" searches. For most restaurants it brings more guests than the website itself, so start here.
- Claim it at google.com/business and finish the verification.
- Pick the most exact main category ("Seafood restaurant", not just "Restaurant").
- Use your real business name. Adding keywords to the name breaks Google's rules and can get the profile suspended.
- Set opening hours, including special hours for holidays like Songkran.
- Add your phone, website, menu link and booking or order link.
- Upload real photos: the front, the room, the view and your best dishes.
2. Give Google a website it can read
A Facebook page is not enough. Google ranks pages it can read quickly and understand, and a website is the place to link from your Business Profile.
- Fast on a phone: guests in Pattaya search on 4G, often in the street.
- The menu as real text with prices, not only a photo or a PDF.
- Separate Thai and English pages, so each language can rank on its own.
- The same name, address and phone as your Business Profile, everywhere.
- Structured data (schema) that tells Google your hours, menu and location.
3. Write for what people actually search
Guests rarely search for your name. They search for what they want and where: "Thai food Jomtien", "sunset bar Pattaya", "ร้านอาหาร นาเกลือ". Put those words where they belong: in page titles, headings and the first lines of your pages. Write them for people, not for robots.
4. Collect reviews the right way
- Ask happy guests at the right moment, with a QR on the bill or table.
- Reply to every review, in the language it was written in.
- Never buy reviews or offer discounts for them. It breaks Google's policy and can remove all your reviews.
5. Keep it fresh and measure it
Update photos and hours when things change, post your events, and check two free tools once a month: the Performance view in your Business Profile and Google Search Console for your website. They show which searches bring people to you.